Trump's "super intelligence" mandate is a cosmetic failure

By Nikhil Raghavan · Reporting from San Francisco ·

President Trump is forcing federal agencies to replace "AI" with "super intelligence," but the clumsy implementation proves that linguistic mandates cannot override technical reality.

President Trump is attempting to govern by thesaurus. He declared anyone using "artificial intelligence" to be "THE ENEMY!" on Truth Social. This mistakes a branding exercise for a policy shift. This is a failure of implementation. You cannot mandate a technical consensus via social media. You cannot do it with an executive order that changes the label but keeps the same legal definition.

The plumbing of a rebrand

The gap between the press release and the spec is where the truth lives. Axios reports that the AI.gov website now displays "SI.gov" in a massive font. However, the URL remains AI.gov. If you actually try to visit SI.gov, you hit an error page. This is the definition of a proposal that is sellable but not shippable.

The administration is treating the federal government like a marketing agency. The State Department ordered diplomats to use "super intelligence" after a United Nations speech on September 22. The America.gov chatbot now tells users that the executive branch uses "SI" instead of the "older term." But the White House Office of Science and Technology Policy website still uses "artificial intelligence."

Systems fail at the surface when no one thinks about implementation. There is no migration plan for the DNS. There is no update to the API documentation. In a real technical environment, the person responsible would get paged at three in the morning to fix broken links. Here, the broken links are the point. The goal is the appearance of dominance, not the functionality of the state.

A constitution for the captured

The terminology shift is a smokescreen for a deeper entanglement. The Guardian reports that Trump signed a "morally binding" agreement with six CEOs, including Elon Musk and Mark Zuckerberg. Trump called this agreement a "form of protection" and likened it to a constitution.

This is not regulation; it is a handshake. The "Super Intelligence Task Force" is the mechanism for this capture. It is led by Intelligence Director Jay Clayton, who also serves as the administration's AI czar. This dual role pairs the U.S. intelligence machinery directly with the administration's AI initiatives.

The task force is lean to the point of uselessness. CNA reports the group will be assigned four to five full-time staff members. This is a skeleton crew tasked with overseeing an industry that employs hundreds of thousands. Scott Kupor, the vice chair, brings a specific pedigree to the table. As a former partner at Andreessen Horowitz, Kupor represents the venture capital interests funding these companies.

The administration is also building a military wing for this rebrand. Defense secretary Pete Hegseth appointed Musk and others to Project Meridian. This task force must release a report in 120 days on achieving "absolute technological dominance." This mirrors the Trade War between the United States and China, where strategic terminology redefined economic reality to exert dominance.

The architecture of alternative facts

This shares the exact mechanism of the Trump administration's use of 'Alternative Facts'. In that case, the administration defended a false statement about inauguration attendance numbers as 'alternative facts'. It is an attempt to decouple the word from the thing.

The administration treats language like the European Union's General Data Protection Regulation, which attempted a massive regulatory overhaul. But that regulation came with immense implementation costs for small businesses. Trump's rebrand is even simpler and more flawed. It ignores the fact that OpenAI and Anthropic continue to use the term "artificial intelligence."

The government will now operate with two sets of books. Career civil servants will keep using "artificial intelligence" in the code and technical specs. That is how the systems actually work. They will use "super intelligence" in the press releases to satisfy the political layer. This creates dangerous friction when policy writers and code implementers speak different languages. The administration has entwined this rebrand with national security and venture capital interests. The result will not be dominance, but a fragmented bureaucracy.

Sources

  1. Axios: Trump: Anyone saying "AI" is "THE ENEMY!" The White House uses it
  2. The Guardian: Trump makes it clear his power is becoming entwined with AI
  3. CNA: Exclusive-Trump AI task force leaders to meet on Thursday, vice chair says
  4. Yonhap: 트럼프 "슈퍼지능 아니라 인공지능 용어 쓰면 적으로 간주"
  5. Der Spiegel: USA: Donald Trump ätzt gegen Begriff »künstliche Intelligenz« – Vance geht gegen Microsoft vor